CRISIS MANAGEMENT MASTERCLASS
Be part of "The Drill" with Gerry McCusker
Social media has rendered the old rules of crisis management obsolete. If called on to manage an emergency or PR disaster tomorrow, how well would you cope?
DATE: Wednesday 27 June 2018
TIME: 8:45am-12:30pm
LOCATION: Saxons. Level 8, 500 Collins Street, Melbourne
TICKET PRICES:
Members: $225 (morning tea and refreshments included)
IABC Victoria is delighted to announce a collaboration with Australian crisis management expert and author Gerry McCusker, to offer his acclaimed live simulation exercise, The Drill, to just 25 IABC Victoria members at a heavily discounted $225 per person. PR disaster veteran Gerry has run crisis simulations in Australia, Singapore and the USA.
This 3.5-hour session will equip you to more astutely spot and assess pending threats, to develop response strategies and to stay ahead of the unpredictable social media plays that can destroy reputations and businesses faster than ever before. You will be challenged to think, respond and publish to real-time crisis pressures.
The Drill is an Australian first; a trans-media crisis training technology specifically valuable for those with input into operational, staff or reputation crises.
Please note this offer is strictly limited to 25 participants and no extensions are possible.